Using the web is meant to be a visual experience. People tend to be visual by nature and as the saying goes, "a picture paints a thousand words." Using visualization techniques to draw members interest to content will keep them engaged where words will not. Visual content is pleasing to the eye, stimulating, entertaining, and much more interesting than plain old text. People love visual content.
So why not leverage the visual aspect of your content to engage your audience and get them to browse and search. Let them embark on a visual odyssey to explore the content of your community.